Aesthetic Beauty Manager
job description

Responsible for managing the sales and marketing operations, performance, and profitability of the store. Responsibilities include ensuring operational standards are met, financial standards and goals are achieved, customer service levels are met, and acting as Store General Manager.


  • Achieve sales quota (to be determined)

  • Look for new ways to develop maximum operational efficiency for the establishment

  • Research current trends in the market and make suggestions on how the establishment might implement these to attract new business, clients , improving sales

  • Establishes relationship and partnership with Mall Administration and stores related to the beauty industry 

  • Manages advertising/promotions/marketing responsibilities

  • Often use social media platforms such as Instagram, Twitter, or Facebook to communicate information about the store services

  • Creates promotional and public relations campaigns to raise public awareness and visibility of the store and its services to generate sales and increase memberships. Also, it assists in creating membership incentives and sales promotions, leading to a more extensive client base

  • Ensures the Store Standards and Expectations

  • Uses a template to generate a monthly and yearly management report outlining key facility statistics and a summary of daily operations. Also reports any current or future concerns and forwards recommended changes

  • Assists in completing and submitting the store portion of all paperwork and financial reporting in accordance with internal policy including but not limited to monthly Variance Reports, Executive Summaries, Client Reports, and Daily KPIs.

  • Ensures that store payroll is correct and submitted on time as instructed

  • Attends all General Meetings and represents the Company in internal and external initiatives

  • Ensures that all open positions are filled and terminated

  • Suggests to clients other beneficial treatments offered in the establishment/store 

  • Understands the procedures and treatments and can explain their benefits to the clients, and answers client's questions in a knowledgeable and professional manner

  • Maintains a monthly inventory of supplies, equipment, and products

  • Writes articles or press releases for the facility when applicable

  • Creates a team of service providers to meet all aspects of professionalism and service demands

  • Maintains a fully staffed facility by recruiting, interviewing, hiring, and training all staff

  • Ensures the staff is fully knowledgeable on the use and benefits of services, and activities by conducting regularly scheduled staff meetings and training

  • Assesses all employees’ progress continually, trains employees with positive reinforcement and disciplines fairly and consistently, participates in annual performance evaluations, and assists in the termination process when necessary

  • Creates and implements an effective marketing and public relations strategy promptly

  • Ensures that the Store is successfully positioned within the respective marketplace by completing a competitive analysis and determining the strengths and weaknesses of all significant competitors

  • Ensures that financial goals are attained by developing and implementing a retail sales plan

  • Establishes service and retail goals for staff and guides how to achieve them

  • Ensures compliance with all state licensing and health requirements

  • Other duties as assigned. 

Other duties and tasks as may arise.


  • Efficient, well organized, and able to handle a variety of duties simultaneously

  • Energetic, enthusiastic and motivational

  • Professional manner, discretion, and appearance

  • Effective leadership skills and a strong work ethic

  • Ownership

  • Sales Driven

  • Customer Service Focused

  • Positive Attitude

  • Commitment to Personal and Professional Growth

  • Hardworking and Financially Motivated

  • Ability to work retail hours including days, nights, weekends and special events in a fast-paced work environment

  • Excellent verbal and written skills

  • Bilingual: English and Spanish highly required 


  • Graduated on Aesthetics, Cosmetology areas is preferred or Business Administration 


  • Essential 3+ years of successful on sales and marketing management experience preferred on beauty and aesthetics clinic, cosmetology or retail in the USA market

  • Knowledge of retail operations, preferred in Malls in the USA

  • Creative in marketing and promotions

  • Successful sales experience  

  • Excellent Knowledge of social/digital media 

  • Marketing strategy

  • Recruiting and Training Staff

  • Management and Motivation of employees

  • Customer service experience, preferably in a area related to beauty market

  • Proficient in MS Office products (excel, word, power point, outlook) 

Permanent | Full-time position (the schedule can be varied, including nights, weekends, and holidays)


Location: Miami - FL


2200 N Commerce Pkwy | Suite 200

Weston FL - 33326 

(954) 374-9664

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